The plant, founded in 1982, currently produces about 100 tons of traditional dairy products per day. Maintained high quality of its products has ensured Obninsk Dairy Plant customer loyalty and strong demand in the premium segment of the traditional dairy market.
Commenting on the announcement, Alexander Baranov, Head of Corporate Development Department of Wimm-Bill-Dann Foods OJSC, said: „Obninsk Dairy Plant is a unique production facility, which has maintained profitability levels and secured a stable niche in a highly competitive environment of Russia’s Central region. We regard this acquisition as both a profitable investment and an opportunity to preserve and deliver to the final consumer the best dairy production traditions“.
Wimm-Bill-Dann intends to keep Obninsk Dairy Plant’s product portfolio and does not envisage any significant investments in manufacturing and product promotion.
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